brand partnerships made simple
Collaborate with some of the worlds best-loved and fastest-growing brands by joining The Partnership Network at TSW. The Partnership Network facilitates the co-operation of 100+ ambitious growth brands, eager to work together to grow their businesses.
Forged from traditional marketing swaps: businesses can activate whichever ‘media spaces’ are innate to their current operations. Can you place inserts in outgoing parcels, offer ad space in newsletters or display ads on e-commerce sites? Then you’re well poised to exchange for reciprocal marketing activity with a suitable partner brand. The Partnership Network’s framework of sharing, cooperation and collaboration makes multi-channel and cross-channel trades straightforward and intuitive.
Such collaboration offers a range of unique benefits. You can access significantly scaleable opportunities at low cost and with minimal effort – one specialist point of contact will manage the whole process for you. You’ll then be able to recruit new customers through a variety of proven channels, and as an added bonus, your customers will be grateful to receive the welcome offers that a partner brand can provide.
TPN Networking Events
Collaboration is the core principle that has made the Partnership Network a success. So TPN members are also invited to networking events throughout the year. These well-attended get-togethers offer the ideal opportunity to network with like-minded brands and glean useful information from keynote speakers – which have previously included representatives from Three, Gousto, Bloom & Wild and Photobox.
26 June 2018 Collaborate & Grow event
Discover the potential of partnerships. A channel that brings together like-minded brands for joint marketing opportunities and low cost customer acquisition. Join us for an action-packed afternoon of news and networking to explore retail, experiential and digital media opportunities through this exciting channel.
|01||Update on The Partnership Network – who’s on board now and what new opportunities can you explore for your brand? Are you feeling digital?|
|02||Hear from The National Trust how their partnership focus has shifted to balance commercial focus with brand values.|
|03||Feelunique share how their partnership with Blossom Hill, the UK’s leading wine brand, saw a significant increase in sales for Blossom Hill and awareness for Feelunique. Get inspired as to how this could work for your brand.|
|04||GDPR – understand the impact on partnership marketing by channel. Do you carry inserts in your parcels? Do you run partner offers on post checkout pages? (Includes a 10 minute Q&A session for any partnership-focused GDPR queries you want to ask)|
|05||Network with your peers – discover opportunities and have a drink on us!|
13th July 2020: Pintarget, the hyper-local data and media specialist, is joining independent media and marketing services agency The Specialist Works Group to create Pintarget by The Specialist Works.
Hosted at ICETANK in London on 27th June from 3.30-5.30pm, the second in our series of partnership events will explore the power of partnerships at Christmas.
Hosted on The Specialist Works’ sunny rooftop terrace on Tuesday 26th June, some of the UK’s best-loved brands came together to collaborate and grow with