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This week, Leah Boxshall, our Senior Online Media Executive at The Specialist Works, explores how podcast partnerships are becoming a powerful tool for brands looking to build trust and attention in a fragmented media landscape.

This week’s edition comes from our Print Production Director, Neil Langford,✍️ to explain just what you could be missing out on by not including Print in your media mix…

A divided Britain. Polarised politics. Widening wealth gaps. Sounds familiar, right? Plenty of rhetoric about groups who can’t - or won’t - meet in the middle. But that got us thinking, isn’t the same true for marketing? 🤔 We’ve got our own divisions to wrestle with: fragmented audiences across the media landscape and the big one… Brand vs. Performance.