Turn ambition into success

The Specialist Works is the only agency built for fast growth brands and the marketers who fuel them.

You’re in a dynamic business that’s permanently in fast forward mode. You’re having to outsmart category leaders or become one yourself all while balancing targets that grow faster than budgets. You need a partner who brings the energy to help you fuel growth and evidence to support every decision made at pace.

If this is you, we can help turn your business ambition into success.

Work

Brands making bold moves.

Sports Direct

Helping Sports Direct elevate their brand through broadcast media.

AO

Helping AO become the destination for electricals by accelerating brand awareness and sales.

eharmony

Matching singles with eharmony to drive website and app registrations.

Freetrade

Helping Freetrade reinvent investing by opening up the stock market to everyone.

Hastings Direct

Helping Hastings Direct gain a greater share of the insurance market.

McCarthy Stone

Building national brand awareness while growing the sales pipeline for McCarthy Stone, the UK’s largest retirement living developer.

Many Pets

Delivering through the line marketing to grow awareness, market share and ROI for Many Pets.

Freesat

Helping the nation access the telly they love for free by driving awareness of Freesat with their most valuable audiences.

Join the What's Possible Community

What’s Possible Community lets you rub shoulders with other growth-minded marketers and spark a blaze of ideas. It’s an exclusive club that lets everyone benefit from the combined knowledge and experience of some of the world’s smartest results-orientated marketers.

Get the latest

Packed with useful advice, our latest report covers everything brands need to know about what’s happening in the media market.

Q1 2022

The need-to-knows from our latest Media Market Report.

Newsfeed
Work
Read time: 1 minute

OVO Energy, The Specialist Works and Partnerize win Performance Marketing World award

Our work won Performance Marketing World’s Services and Utilities Award for helping ‘Better Smart’ become OVO Energy’s top performing tariff.

Work
Read time: 2 minutes

The Media Plan: Olivia Burton’s two phases of Christmas planning

Olivia Burton’s first-ever brand TV campaign, launched for the busy festive season, has been planned and executed with “forensic precision” in order to build audience reach quickly with minimal waste.

Work
Read time: 1 minute

Sports Direct debuts Christmas ad campaign

Sportswear retailer Sports Direct has unveiled its 2021 Christmas campaign.

Work
Read time: 2 minutes

House of Fraser launches ‘House of Festive’ Christmas campaign

House of Fraser has become the ‘House of Festive’ as it launches its 2021 Christmas TV campaign – created in collaboration with The Specialist Works and What’s Possible Creative Studio, both part of the What’s Possible Group.

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