Although Cathy acknowledges a positive shift in attitude towards gender-equality in the media workplace, she also provides the statistics which prove there is still work to be done.
Navigating your way through a career is challenging, Cathy details her top 5 tips for women looking to step up to the next level; here are the headlines:
Cathy McPherson is the Client Success Director at The Specialist Works. Cathy has over 30 years’ experience in the media agency world, having worked at Board Director level since the age of 26.
Cathy is also a trainer and a qualified business coach. She is extremely passionate about empowering women to reach their full potential. She runs regular workshops focussing on soft and hard skills including personal development.