A round-up of all that mattered in 2016 TV programming and a taste of some of the highlights in store for 2017
TV still dominates the new video world. Its scale, reach and impact are unrivalled. Despite new trends and patterns in how we consume television, the fundamentals remain the same. According to Thinkbox we watch 76% of our TV live on a TV set, and the average person spends 3 hours 29 minutes watching TV every day.
So in 2016, the average UK viewer will have watched over 1,300 hours of TV (the equivalent of watching all seasons of Breaking Bad, Orange is the New Black and House of Cards more than 10 times over). In addition, every night in the UK there are 17 million conversations about TV advertising. For example, the John Lewis Christmas advert ‘Buster the Boxer’ has generated more than 203K mentions across social media since November, making it the most shared advert of the year.
ITV are launching three new primetime entertainment series: Dance, Dance, Dance is a celebration of the most iconic pop videos and dance sequences of all time, performed by celebrities and their dance partners, and judged for our amusement. The Halcyon tells the story of a glamorous five star hotel in central London in the 1940s; depicting life through the prism of war and the impact it has on families and relationships. ITV will also relaunch The Voice: New judges Jennifer Hudson and Gavin Rossdale will join Tom Jones and will.i.am on their quest to find the best vocal talent in the UK. There’ll be more Coronation Street and Emmerdale: soap addicts will be gifted with double and extra episodes of both perennials.